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Interview with a Veteran Entrepreneur
We sat down for an interview with our local veteran and RapidAdvance CEO Will Tumulty to get his take on veterans in the business world and inspiring the entrepreneurial spirit.
What Do Rate Hikes Mean for Your Small Business?
Rate hikes have been all over the news lately, but what does it mean for your small business? The increase from 0.5 to 0.75 percent was picked by the Federal Reserve with the country's economic growth rate and inflation rates in mind. They've only adjusted the rates once since 2008, so this move is getting a lot of attention. What's more, there's a good chance these rates could go up even further in June.
While you may have already learned the lesson of task delegation, you need to go one step beyond that. Business automation streamlines processes, looks for ways to reduce the hands-on input required to accomplish tasks and helps you do a lot more with your resources.
Memorial Day Marketing Opportunities for Your Small Business
Marketing your small business is not a one-size-fits-all process. You need to adjust your messages and campaigns throughout the year, so they're timely, relevant and valuable to your potential and current customers. Memorial Day gives you the chance to leverage this holiday to drive revenue and attract new customers. Use these ideas as part of your marketing efforts throughout the weekend, and make sure to build up anticipation in advance.
How to Handle Rapid Small Business Growth
Many small business owners view a sudden surge in their growth rate as a great situation. They enjoy widespread brand awareness, see an increasing number of orders come in and have an immediate boost in cash flow. If you're caught off-guard by increased demand, small business growth can turn into a damaging force for your company. You need to have a strategy to handle this occurrence before it happens.
What Is SEO and Why Does It Matter for My Small Business?
Search engine optimization (SEO) plays an important role in modern marketing efforts, regardless of company size. If you run a worldwide mega-corporation, SEO is still important. If you own a small business, SEO matters.
7 Ways to Stand Out When Your Industry Is Boring
Some industries are dry and boring by nature. Your role is important in the market sector, but it's not something that's flashy and goes viral on a regular basis. Don't despair! You might not think that you can do anything to fix this perception, but these seven ways will show you otherwise.
Finding New Customers by Industry
Growing your business does not need to be difficult. To discover how to get new customers, start by researching similar companies outside your region or country. What strategies do they seem to use to attract new business? Regardless of your industry, you will get some ideas on how to attract customers. There will always be more ways to acquire new customers. However, the strategies listed below are proven effective.
Should I Get an MBA?
An MBA is often held up as a must-have qualification in the business world. Some organizations position it as the most important thing that they look for out of their professionals, but is it really worth it? Pursuing an MBA because it's "what everyone does" ignores the reality that it's not an easy button that automatically produces success. Before you enroll in an MBA program, you need to look at the pros and cons as carefully as any business investment.
Easter Marketing Ideas that Will Have You Hopping!
It's a deeply sacred religious holiday to some and an excuse to eat candy for others, but for business owners, Easter marks the beginning of the summer sales season. No matter what kind of industry you're in, use these Easter marketing ideas to get your business hopping.