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Best Cocktails to Add to Your Menu for Summer 2018
Summer is here and your customers are ready for warm-weather cocktails. That means it's time to think about reinventing the drink menu at your bar or restaurant. Why not give people a reason to sing your praises during happy hour season?
Category: Marketing and Advertising
Picking a Payment Processor – All You Need to Know!
The moment your customers get their credit or debit card out is important for every business’s success. Whether you’re taking payments over a physical counter, online, or both, this is the point at which all of your careful planning, investment, development, recruitment and marketing quite literally pay off. But in order to actually accept your customer’s payment, you need a payment processor.
Category: Customer Service
How to Create a Feng Shui Work Environment
Feng shui allows you to harness the energy in your environment and put you at harmony with the space you are in. The Chinese philosophy is often used in home to generate a peaceful energy, but you can also modify it in your business area.
While you may not have complete control over your work environment, there is always a way to introduce feng shui through creative modifications. In fact, you can often rearrange what you already have to achieve good feng shui in your workspace. Read on to discover some easy tips for creating good feng shui in your workspace.
2018 Local SEO Trends
How to Build a Great Website for Your Retail StoreThink of your website like a business card: it introduces new customers to your company and tells the world about your services. Here's how to build a killer site for your retail store.
How to Build a Great Website for Your Restaurant
A website is one of the best ways to attract more people to your restaurant, but it needs to be approached in the right way to get the best results.
What Is SEO and Why Does It Matter for My Small Business?
Search engine optimization (SEO) plays an important role in modern marketing efforts, regardless of company size. If you run a worldwide mega-corporation, SEO is still important. If you own a small business, SEO matters.
Top 5 SEO Tools to Enhance Your Small Business Marketing Strategy
To assist you in determining which marketing strategies work best for your campaigns, here are five SEO tools known to be particularly effective at getting companies to start seeing some small business growth.
Infographic: 6 Ways to Create SEO-Friendly Copy for Small Businesses
Crafting an SEO-friendly site is essential for small businesses looking to stay one step ahead of the competition.
4 Reasons You Need to Optimize Your Mobile Site
Mobile optimization is about to become a critical consideration for Google as it ranks your site.
Optimizing Your Website's Call to Action to Increase Conversions
Beef up your CTAs to inspire more consumers to interact with your brand.
Infographic: Creating an Effective Landing Page for Your Small Business
Small business owners should be sure to study up on their landing page strategy. We give you three things to keep in mind as you start planning your landing pages.
Creating An Effective Landing Page
There are a variety of ways to craft landing pages, but keep these three things in mind before developing them.